According to our industry sources, the actor recently turned down an offer from an international cell phone brand to endorse their product.
Hrithik was supposedly not happy with the brand's creative concept.A source close to the actor says, `Trust Hrithik to be a perfectionist.
Even while the mobile brand was offering him a whopping amount of Rs 20 crore, he refused to be a part of it.
The brand honchos had initially offered him Rs 15 crore and later revised the offer to Rs 20 crore.
Nothing could budge the actor. He does not believe in going ahead with something without being fully convinced.`Hrithik remained unavailable for comment.
The spokesperson of the phone brand refused to speak on the matter.